Winnipeg Bilingual World Trade Centre gets licensed


April 18, 2012 – ANIM, Manitoba’s Bilingual Trade Agency and The Winnipeg Chamber of Commerce are pleased to announce that the Board of Directors of the World Trade Center Association (WTCA) unanimously approved the license application for the establishment of a bilingual World Trade Centre in Winnipeg at a meeting today in San Diego.

“With the Centrallia global business forum, not only did we broaden our worldwide connections we also found a key partner in the Winnipeg Chamber of Commerce,” explains Mariette Mulaire, President and CEO of ANIM, Manitoba’s Bilingual Trade Agency. “Building a bilingual World Trade Centre is a bold idea that we knew we could achieve through our association: ANIM brings its international experience and a network of more than 70 international economic development agencies, industry associations and chambers of commerce, and The Winnipeg Chamber of Commerce will secure and manage the World Trade Centre location so it becomes a focal point for Central Canada’s international trade community and a valuable resource to its local members.”

“This is a tremendous opportunity for Winnipeg as well as for Manitoba businesses since a World Trade Centre (WTC) provides businesses with access to a diverse array of state-of-the-art trade services, enabling them to increase their international sales,” says Winnipeg Chamber of Commerce President and CEO Dave Angus. “Of important note is the bilingual status of our WTC: not only does it reflect our two official languages but it leverages important developments and relationships that ANIM has established worldwide.”

The Winnipeg Chamber of Commerce had identified the establishment of a World Trade Centre in Winnipeg in its Manitoba BOLD initiative as a key component of the implementation of a new Trade Strategy for Manitoba that is focused on increasing the number of companies involved in international trade.

“We are extremely pleased that Winnipeg will be joining the World Trade Center Association”, said Robert Frueh Executive Vice-President of the WTCA. “The WCTA Board was impressed by the Winnipeg application and welcomes them to the World Trade Center network and believes they will be successful in enhancing the brand and promoting prosperity through increased trade and investment.”

The World Trade Center Association established in 1968 was born out of a studied need to create facilities that would serve as focal points for the convenience of the promotion of international commerce. There are currently more than 320 World Trade Centers in 96 countries.

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